Search Engine Optimization
A lot of businesses struggle to figure the right approach to SEO. A lot of businesses have an operational website and they struggle to find out why they are not generating enough organic traffic. They work on SEO for few months and when nothing happens, they give up.
However, let us take a step back and understand how to approach SEO correctly. To deliver an effective SEO strategy, one needs to understand the following:
Once this data is mapped out, then we employ extensive research to understand the search patterns on Google.
Once the filtering is done, we develop the information architecture of your website.
Then we work on improving the technical and performance of your website.